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Join date: Oct 29, 2020
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Feb 28, 2022 ∙ 5 min
How to Use Performance Marketing to Fill the Hiring Gap in Senior Living
Photo by Nathan Dumlao on Unsplash Digital advertising isn't just for sales and marketing teams anymore—hiring managers must use digital...
May 18, 2021 ∙ 6 min
Three Ways to Avoid Survivorship Bias in Senior Living Marketing.
Over my 30+ years in marketing, I’ve always been obsessed with trying to answer John Wanamaker's age-old question, "half the money I...
Nov 2, 2020 ∙ 7 min
How to Escape the Lead Gen Trap in Senior Care Marketing
By 2030, over 77 million people in the US will be over 65 years old. Demand for #senior housing, #homecare, and #agetech solutions will...
Robert Grammatica
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